DSP platforms are a part of a big process called “programmatic advertising.” They’re responsible for buying the ripest traffic from millions of …
RTB
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- Traffic Monetization
RTB, or real-time bidding, has an unavowed reputation when it comes to assessing the quality of traffic sold. It’s mainly because multiple …
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What is programmatic advertising and how does It work? Definition and examples
by Patrick Dby Patrick DAdvertising Tools Affiliate Marketing & Media BuyingProgrammatic advertising helps automate the process of buying huge volumes of traffic while also optimizing campaigns in real-time for better performance and …
- Affiliate Marketing & Media Buying
Programmatic advertising is swiftly taking over the digital marketing space. According to data by Statista, the share of programmatic advertising in 2021 …
